Local Or Nationwide? Sell Your Deal On Facebook Marketplace, Hurricane Houses

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Welcome To The Business Of Wholesaling Newsletter!

Every week, we’ll be sending you strategies, tactics, and tools used by successful wholesalers and we’ll cover any important market insights and news in the industry.

Here’s what we got for you today:

• Local Or Nationwide?

• Sell Your Deal On Facebook Marketplace

• Hurricane Houses

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Local Or Nationwide?

Staying in your own backyard is solid advice when you’re first starting out. 

But you should also evaluate if it’s worth your while. 

Instead of running around and wasting resources to get a property under contract, do some basic research and math on your market.

It helps to have MLS access so you can pull some numbers. But you need a rough estimate of how many transactions occur (both on MLS + off-market) each month in your city or county. 

For example, let’s say 100 transactions are happening in your city every month. 

Now you have to think about market share. If you’re doing 10% of those transactions, that’s 10 deals a month. If you’re doing 1% that’s 1 deal a month and so on. 

You also have to know how much you’d make per deal based on the prices in your market. 

After you’ve done the math and you’ve determined that staying in your local market is worth it…

Now it’s a question of how you can dominate that local market? Billboards, bandit signs, newspaper ads, direct mail, events, etc. 

One of our favorite philosophies is deep not wide. That’s how you become the big fish in a small pond. 

And if you love your community, this also helps you reinvest back into the local ecosystem. 

Sell Your Deal On Facebook Marketplace

Speaking of dominating your local market…

Have you ever considered using Facebook Marketplace to sell your deal?

Yes, the same marketplace where you can buy TVs, cars, and other knick-knacks. 

Niel With The Deal stopped by the Business of Wholesaling podcast and shared how he cleverly uses Facebook marketplace to get eyeballs on his deals. 

So when Niel has a fresh property under contract, he’ll go over to Facebook Marketplace and list it as off-market. He’ll then boost that post on Facebook, which blasts his listing to everyone in the local area. 

This brings in a ton of inquiries for Niel. Of course, a lot of these buyers are retail buyers. 

So if Niel can’t sell the deal right away, he’ll connect those retail buyers to his other sellers. 

OR if Niel has a wholesale property that qualifies for financing but the numbers are tight…

He’ll help get a retail buyer qualified and double close. And if any repairs are needed, Niel and his team will take care of that. He has full control over the transaction. 

It’s a win-win situation for the buyer and Niel.

Really unique strategy. Niel’s the first guy we’ve met who uses Facebook Marketplace for dispo. 

Hurricane Houses

In challenging times, there is always opportunity. 

If you’re willing to put on your rose-tinted glasses, check this out. 

Due to the aftermath of recent Hurricanes Helene and Milton, dozens of homeowners in Tampa are listing their homes as-is.

You don’t often hear about cash buyer investors in the news. So right now, you have the social proof advantage coming from major news outlets and mass media. 

In this article, a particular resident is listing her 4-bedroom, 2-bathroom home for $425,000 (originally bought for $575,000). 

The funniest part of this article is that the realtor was “surprised” that investors are scooping up these hurricane houses…

So I would recommend you spend some time digging around the Florida market right now. There’s a fire sale going on and these sellers are willing to roll with the punches. 

They’re ready to pack their bags and start a new chapter. Keep that in mind when you’re having your conversations. 

This is your opportunity to come in and give them a hand. 

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Thanks for reading this week’s issue of the Business of Wholesaling. 

We’ll be back next week with more marketing & sales strategies, market insights, and other advice you can use to grow your wholesaling business. 

See you next week.

Team Business of Wholesaling